Be Good, Do Good – A Sustainable Tomorrow Awaits You!
Whether you’re on the hunt for eco-savvy product swaps or seeking simple sustainability tips for a purposeful lifestyle — Be Good has your back, turning eco-anxiety into eco-awareness!
What is Be Good?
Be Good is a group of Mother Earth’s guardians who advocate for sustainable living and a responsible fashion and lifestyle industry! Our platform is driven towards reversing the effects of the climate crisis by highlighting mindful brands that share our values of safeguarding the planet while helping you live your best life. We aim to inspire you to adopt simple, everyday changes and make informed buying decisions, guiding you through the intricate landscape of ethical and eco-conscious lifestyles.
Our Founder

I am Swapnil Pate, the co-founder of BeGood.eco and my life has been unconventional for the most part as I had no clue about my future and career prospects. While I was in college I developed some interest in the world of computers and the internet, however, I was not good at programming. This led me to explore the world of internet marketing.
During my early schooling days, I was exposed to the Clean Mutha river campaign organized by Mr. Vinod Bodhankar, the joint director of the Sagar Mitra Abhiyaan. This was where I first realized how we as humans aren’t doing enough for the well-being of our Mother Earth and the valuable resources we have been offered.
Over the years, I have spent time volunteering as an English teacher at local villages in the Raigad district and then transitioned to teaching SEO to over 1,000 students from all over India. I am an advocate of the circular economy which is why I donate my old books and preloved garments to the needy in my community. My goal is to be an active member of the growing sustainability movement and contribute to a positive future where we can all thrive.
It took me a while to learn how sustainability and eco-friendliness can help us lead a more rewarding life as we do our part for the planet we call Home. That’s why as a part of my giving back initiative I started Be Good to educate people about sustainability.
My goal through Be Good is to empower the current generation by spreading the word about living a more sustainable and ethical life, with whatever little contribution you can make as an aware individual.
A big part of how we are able to do what we do is because of our awesome team. Stay with us to know more about them!
Our Mission: Cultivating Conscious Consumerism
Be Good is rooted in the belief that conscious consumers can ignite a revolution in the marketplace. We strive to educate and enlighten individuals about the environmental and social impacts of their purchases, providing alternatives that align with sustainability and ethics. Every buying decision is a vote for change — a chance to make ‘fair and just’ business standards the norm. And consumer decisions have the power to drive positive change and inspire brands to adopt more eco-friendly and ethical practices. We are here to guide you in making those choices that contribute to a healthier planet.
Our Approach: Innovative Brand Rating System
Our experts have formulated an in-house 360° rating system where we evaluate brands on every minute aspect under sustainability and business ethics. Every action we take as a team contributes to advancing the achievement of the United Nations’ 17 Sustainable Development Goals. We collect vital data on critical issues such as greenhouse gas emissions, water consumption, supply chain traceability, labor conditions, fair wages, etc., assessing how brands address these challenges. Our groundbreaking rating system is integrated into a global initiative to channel responsible practices in the fashion and lifestyle industries.
Our Commitment: Transparency and Reliability
At Be Good, we understand the challenges of making well-informed choices when reliable information is elusive. That’s why we are committed to offering transparent and trustworthy information, ensuring accuracy and impartiality. We will equip you with the resources to hold brands accountable, strengthening a community committed to making shopping choices that resonate with your values.
Our Intent: Your Dollar, Your Impact
Every purchase carries influence. Through conscious spending, you can shape the market, supporting companies that prioritize the well-being of our planet, its people and animals. Be Good encourages you to vote for a sustainable future with your dollar, promoting ethical and eco-friendly practices that lead to a more equitable world.
Our Stand: Disrupting Unmindful Corporations Dominating the Market
The current market scenario is ruled by multinationals that have benefited from unsustainable and unethical business practices for a long time. From engaging in low-cost manufacturing to exhausting the Earth’s finite resources, from exploiting labor rights to jeopardizing the planet’s health by increased CO2 emissions. These corporations have gone to extreme levels to fill their pockets. Their significant influence can materialize in diverse forms, including dominating the market, swaying over government policies, controlling natural resources and tapping into substantial financial reserves. But this has to end!
Be Good stands as a voice against monopolies, advocating for accountability, responsible practices, and a fair balance between profit and the well-being of our world. Our collective actions have immense power in shaping a healthier planet for generations to come.